Graphics, Illustration and Visual Communication Design Let Parents Stay Anti-poverty Social Design by Yu Chen Let Parents Stay is a typeface based on traditional Han Embroidery, created to support a poverty-stricken village. Jinling Village is home to more than two thousand children left behind by working parents, and many residents are skilled in Han Embroidery. Local embroidery products sold poorly because the patterns had changed little for a hundred years. Classic embroidery elements were abstracted and reconstructed into modern letterforms, which local embroiderers stitch by hand. The aim is to create income and to pass the craft on in a modern visual language.
Bronze A' Design Award Winner
Let Parents Stay Anti-poverty Social Design by Yu Chen is an esteemed winner of the A' Graphics, Illustration and Visual Communication Design Award. Let Parents Stay Anti-poverty Social Design earned the Bronze A' Design Award in 2021 and is showcased on Design Award - Winners among other outstanding designs. Explore the project details, discover other works by Yu Chen and see why Let Parents Stay Anti-poverty Social Design design sets itself apart from its competition.
About Let Parents Stay
Graphics, Illustration and Visual Communication Design Let Parents Stay Anti-poverty Social Design by Yu Chen Let Parents Stay is a typeface based on traditional Han Embroidery, created to support a poverty-stricken village. Jinling Village is home to more than two thousand children left behind by working parents, and many residents are skilled in Han Embroidery. Local embroidery products sold poorly because the patterns had changed little for a hundred years. Classic embroidery elements were abstracted and reconstructed into modern letterforms, which local embroiderers stitch by hand. The aim is to create income and to pass the craft on in a modern visual language. Let Parents Stay earned the Bronze A' Design Award, a respected level of recognition in the A' Design Award & Competition. Bronze A' Design Award works combine new ideas with skillful innovations, and are selected by a grand jury, as valuable entries in their respective categories, after fair, ethical, meritocratic and independent academic review, where entries are voted via blind peer-review process on pre-established, publicly-available evaluation criteria.
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