Floating Life To Help People

Lu Zhao

Floating Life To Help People by Lu Zhao, Platinum A' Design Award

Graphics, Illustration and Visual Communication Design Floating Life To Help People by Lu Zhao Floating Life is a series of illustrated posters about human emotions and personalities. The title refers to the ancient Lao-Zhuang school, which viewed life in the world as empty and described it as a floating life. The illustrations shape each character so that thoughts appear on the surface of the figure and not only in the mind. Each poster is joined by a written explanation of the emotion shown. The aim is to help viewers notice the details of the work and recognize emotions that occur in everyday life.

Platinum A' Design Award Winner

Floating Life To Help People by Lu Zhao is a highly esteemed winner of the A' Graphics, Illustration and Visual Communication Design Award. Floating Life To Help People earned the Platinum A' Design Award in 2021 and is showcased on Design Award - Winners among other exceptional designs. Explore the project details, discover other works by Lu Zhao and see why Floating Life To Help People design stands out from its competition.

About Floating Life

Graphics, Illustration and Visual Communication Design Floating Life To Help People by Lu Zhao Floating Life is a series of illustrated posters about human emotions and personalities. The title refers to the ancient Lao-Zhuang school, which viewed life in the world as empty and described it as a floating life. The illustrations shape each character so that thoughts appear on the surface of the figure and not only in the mind. Each poster is joined by a written explanation of the emotion shown. The aim is to help viewers notice the details of the work and recognize emotions that occur in everyday life. Floating Life earned the Platinum A' Design Award, the highest level of recognition in the A' Design Award & Competition. Platinum A' Design Award winner works combine exceptional design with superb innovation, and are selected by a grand jury, as the finest entries in their respective categories, after fair, just, meritocratic and independent academic review, where nominated designs are voted via blind peer-review process on pre-established, publicly-available evaluation criteria.

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