Graphics, Illustration and Visual Communication Design Moi Nivak Brand Identity by Yuk Pui Cheung Moi Nivak is an select and design store for curation of contemporary collectibles, carefully select daily collectibles and design items from around the world. The store opens its door to welcome arts and cultural collectible lovers from around the world. It is developed the brand identity framework to introduce Moi Nivak as a new competitor in the field. The brand system comprehends brand strategy, name, stationery and website. The intention was to design simple and direct communications for the brand, yet to remain Moi Nivak's neutral business module.