The National Gallery Visual Identity

Graphics, Illustration and Visual Communication Design The National Gallery Visual Identity by Meng Chu Huang The redesign of The National Gallery of London brand aims to transcend the typography-only logo and enhance the institution's visibility and global recognition as a national art gallery. The new logo features a double L frame formed by seven lines, symbolizing the museum's extensive collection of paintings spanning the 13th to 19th centuries. With a mission to preserve and enrich this distinctive collection, the museum offers a unique perspective on art history.