Every Treasure Tells a Story Advertising Awareness Campaign
Zhou Haiwen, Che Shilong and Guo Cheng
Desain Grafis, Ilustrasi, na Komunikasi Visual Every Treasure Tells a Story Advertising Awareness Campaign ᨑᨗ Zhou Haiwen, Che Shilong and Guo Cheng Every Treasure Tells a Story is an advertising awareness campaign for a short documentary that presents one hundred national treasures of China. Each treasure is compared to a star, and constellations suggest the span of time and space. Each treasure is also paired with a dialogue box. Some boxes are round and some are square, and each has its own character. Books form the main visual theme, with references to Chinese bamboo slips, thread-bound volumes, parchment scrolls and hardcover books. The graphic approach helps viewers from different cultures understand the stories.
ᨄᨈᨑᨗᨆ A' Design Award
Every Treasure Tells a Story Advertising Awareness Campaign ᨕᨔᨛᨒᨙᨊ Zhou Haiwen, Che Shilong and Guo Cheng ᨕᨗᨊᨑᨗᨈᨘ ᨄᨈᨑᨗᨆ ᨆᨒᨛᨅᨗ ᨑᨗ ᨄᨄᨀᨒᨛᨅᨗ A' Penghargaan Desain Grafis, Ilustrasi, na Komunikasi Visual. Every Treasure Tells a Story Advertising Awareness Campaign ᨆᨈᨑᨗᨆ A' Design Award ᨑᨗ ᨈᨕᨘ 2024 ᨊᨛᨊᨗᨕ ᨑᨗᨄᨀᨗᨈ ᨑᨗ Design Award - Winners ᨔᨗᨅᨓ ᨉᨙᨔᨕᨗ ᨆᨒᨕᨗᨊᨙ ᨆᨗᨊᨔ ᨆᨒᨛᨅᨗ. ᨅᨌᨕᨗ ᨄᨄᨗᨔᨛᨊ ᨄᨑᨚᨐᨙ, ᨔᨄᨕᨗ ᨕᨔᨛᨒᨙ ᨆᨒᨕᨗᨊᨙ ᨑᨗ Zhou Haiwen, Che Shilong and Guo Cheng ᨊᨛᨊᨗᨕ ᨕᨗᨔᨛᨂᨗ ᨄᨘᨊᨊ ᨔᨅ ᨉᨙᨔᨕᨗ Every Treasure Tells a Story Advertising Awareness Campaign ᨆᨒᨗᨂᨙ ᨑᨗ ᨕᨔᨛᨒᨙ ᨔᨕᨗᨂᨊ.
ᨄᨄᨗᨔᨛᨊ Every Treasure Tells a Story
Desain Grafis, Ilustrasi, na Komunikasi Visual Every Treasure Tells a Story Advertising Awareness Campaign ᨑᨗ Zhou Haiwen, Che Shilong and Guo Cheng Every Treasure Tells a Story is an advertising awareness campaign for a short documentary that presents one hundred national treasures of China. Each treasure is compared to a star, and constellations suggest the span of time and space. Each treasure is also paired with a dialogue box. Some boxes are round and some are square, and each has its own character. Books form the main visual theme, with references to Chinese bamboo slips, thread-bound volumes, parchment scrolls and hardcover books. The graphic approach helps viewers from different cultures understand the stories. Every Treasure Tells a Story ᨆᨈᨑᨗᨆ A' Design Award ᨑᨗ ᨈᨗᨀᨛ ᨅᨛᨔᨗ, ᨄᨄᨀᨒᨛᨅᨗ ᨆᨑᨛᨁ ᨑᨗ A' Design Award & Competition. ᨉᨙᨔᨕᨗ ᨈᨗᨀᨛ ᨅᨛᨔᨗ ᨆᨄᨀᨗᨈ ᨕᨗᨉᨙ ᨆᨈᨛᨁᨘ ᨊᨛᨊᨗᨕ ᨉᨙᨔᨕᨗ ᨄᨑᨚᨄᨙᨔᨗᨕᨚᨊ, ᨑᨗᨄᨗᨒᨗ ᨑᨗ ᨍᨘᨑᨗ ᨆᨒᨚᨄᨚ ᨕᨘᨈᨘ ᨑᨗᨄᨈᨙᨑᨗ ᨔᨗᨅᨓ ᨕᨔᨛᨒᨙ ᨆᨈᨑᨗᨆ ᨄᨄᨀᨒᨛᨅᨗ, ᨑᨗᨆᨘᨊᨑᨗᨕ ᨄᨛᨑᨗᨀᨗᨔ ᨕᨀᨉᨙᨆᨗ ᨆᨒᨛᨇᨘ, ᨆᨈᨘᨑᨘ ᨕᨉᨙ, ᨆᨊᨘᨑᨘ ᨀᨘᨕᨒᨗᨈᨔᨊ ᨊᨛᨊᨗᨕ ᨈᨛᨊᨑᨗ ᨄᨅᨙᨉ-ᨅᨙᨉ. ᨑᨗᨒᨒᨛᨊ ᨄᨛᨑᨗᨀᨗᨔᨕᨙ, ᨉᨙᨔᨕᨗ ᨑᨗᨕᨍᨘᨀᨂᨙ ᨑᨗᨄᨗᨒᨗ ᨑᨗᨒᨒᨛᨊ ᨄᨛᨑᨗᨀᨗᨔ ᨑᨗ ᨔᨙᨕᨙᨒᨙᨆᨘ ᨈᨛᨊᨑᨗ ᨕᨗᨔᨛᨂᨗ ᨕᨔᨛᨊ ᨄᨛᨅᨘᨕᨙ, ᨆᨊᨘᨑᨘ ᨄᨈᨚᨀ ᨄᨛᨊᨗᨒᨕᨗᨕ ᨄᨘᨑ ᨑᨗᨈᨛᨈᨛᨀᨙ ᨊᨛᨊᨗᨕ ᨑᨗᨄᨕᨗᨔᨛ ᨑᨗ ᨈᨕᨘ ᨆᨙᨁᨕᨙ.
ᨉᨙᨔᨕᨗ ᨆᨒᨕᨗᨊᨙ ᨑᨗ Zhou Haiwen, Che Shilong and Guo Cheng
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ᨕᨒᨛᨅᨗᨑᨛᨊ ᨉᨙᨔᨕᨗ ᨕᨛᨔᨚᨕᨙ
ᨉᨙᨔᨕᨗᨈᨁ ᨆᨛᨊᨍᨗ ᨄᨈᨑᨗᨆ ᨄᨄᨀᨒᨛᨅᨗ ᨑᨗ ᨆᨚᨑᨗ?
ᨉᨙᨔᨕᨗ ᨄᨈᨑᨗᨆ A' Design Award ᨑᨗᨄᨀᨗᨈ ᨑᨗ Design Award - Winners ᨑᨗ ᨄᨛᨒᨚᨑᨗ ᨉᨙᨔᨕᨗ ᨔᨗᨒᨗᨊᨚ.
ᨒᨘᨈᨘᨑᨛ ᨑᨗ ᨕᨔᨗᨕᨗᨂᨛ