ንድፊ ግራፊክስ፣ ስእልን ብዓይኒ ዝረአ ርክብን Pure Green Visual Identity ብ Xinqi Liu Pure Green is a visual identity for a hotpot restaurant brand in Chongqing. The green color of fresh pepper hotpot is used as the brand color, in contrast with the red that is common in the local market. A character image named Mobee forms the central symbol of the identity. Mobee combines a positive circle and a negative cross element. Mahjong tiles replace the facial features to express independence, mystery and vitality. The brand symbols are applied across diverse forms and media, with the aim of bringing the brand closer to young consumers.
ተዓዋታይ ሽልማት A' Design Award
Pure Green Visual Identity ብ Xinqi Liu፣ ኣብ ውድድር A' ሽልማት ንድፊ ግራፊክስ፣ ስእልን ብዓይኒ ዝረአ ርክብን ፍሉይ ተዓዋታይ እዩ. Pure Green Visual Identity ኣብ 2020 ሽልማት A' Design Award ረኺቡ፣ ኣብ Design Award - Winners ድማ ምስ ካልኦት ኣቓልቦ ዝስሕቡ ንድፍታት ይቐርብ. ነቲ ፕሮጀክት ብዝርዝር ፍለጡ፣ ካልኦት ስራሓት Xinqi Liu ድማ ኣለልዩ፣ ንድፊ Pure Green Visual Identity ካብ ተወዳደርቱ እንታይ ከም ዘፍልዮ ተመልከቱ.
ብዛዕባ Pure Green
ንድፊ ግራፊክስ፣ ስእልን ብዓይኒ ዝረአ ርክብን Pure Green Visual Identity ብ Xinqi Liu Pure Green is a visual identity for a hotpot restaurant brand in Chongqing. The green color of fresh pepper hotpot is used as the brand color, in contrast with the red that is common in the local market. A character image named Mobee forms the central symbol of the identity. Mobee combines a positive circle and a negative cross element. Mahjong tiles replace the facial features to express independence, mystery and vitality. The brand symbols are applied across diverse forms and media, with the aim of bringing the brand closer to young consumers. Pure Green ብደረጃ ሓጺን A' Design Award ረኺቡ፣ እዚ ድማ ኣብ A' Design Award & Competition ዝወሃብ ክቡር ኣፍልጦ እዩ. ንድፍታት ደረጃ ሓጺን ድልዱላት ሓሳባትን ሞያዊ ንድፍን የርእዩ፣ ምስ ሽልማት ዝረኸቡ ስራሓት ንኽሕተሙ ድማ ብሰፊሕ ጉጅለ ዳያኑ ይምረጹ. እዚ ምርጫ ድሕሪ ፍትሓዊ፣ ስነ ምግባራዊ፣ ኣብ ብቕዓት ዝተመርኮሰን ናጻ ኣካዳሚያዊ ገምጋም ይካየድ፣ ኣብዚ መስርሕ ዝተሓጽዩ ንድፍታት ኣቐዲሞም ብዝተወሰኑን ንህዝቢ ክፉታት ብዝኾኑን መዐቀኒታት ገምጋም፣ ብመስርሕ መንነት ፈጣሪ ዝተሰወረሉ ግምገማ መዛኑ ድምጺ ይወሃቦም.
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