The Early Chapter Brand Identity

The Early Chapter Brand Identity 由 Allan Toh 创作，是 A' 平面、插画与视觉传达设计奖 的获奖作品。The Early Chapter Brand Identity 于 2022 荣获 A' Design Award，与其他非凡设计一同在 Design Award - Winners 展示。深入了解项目细节，发现 Allan Toh 的其他作品，了解 The Early Chapter Brand Identity 为何能在众多参赛设计中独树一帜。

平面、插画与视觉传达设计 The Early Chapter Brand Identity 由 Allan Toh The Early Chapter is a brand identity created for an early childhood activities clubhouse in Singapore. The clubhouse helps children develop an interest in Mandarin through immersive play. The logo is built from simple shapes in red, yellow and blue, stacked to resemble a small hut. The hut form represents the community that the clubhouse aims to build. The negative space between the shapes forms the Chinese character for Mandarin, showing the focus on the Chinese language. A half sun suggests an uplifting environment for young children. The Early Chapter 荣获 A' Design Award 铁奖，这是 A' Design Award & Competition 的一项备受推崇的荣誉。铁奖级别的设计展现出扎实的构思与专业的设计水准，由大型评审团经过公平、合乎伦理、择优且独立客观的学术评审，选入获奖作品并予以发布。评审依据预先制定并公开的评价标准，按照盲审同行评议流程，对提名作品进行投票。