Westlake Impression Brand Image
Chao Yang
平面、插画与视觉传达设计 Westlake Impression Brand Image 由 Chao Yang Westlake Impression is a brand identity design created for a performing arts company in Hangzhou, China. The performance is staged on a square platform set about ten centimeters below the surface of the West Lake, with the lake itself as the background. The identity follows a decentralized method. No logo is placed at the center of visual recognition. Instead, a system of graphic groups forms the identity together. The square stage and a window for urban cultural promotion are the main visual concepts. The aim is to strengthen brand recognition.
A' Design Award 获奖作品
Westlake Impression Brand Image 由 Chao Yang 创作，是 A' 平面、插画与视觉传达设计奖 的广受认可的获奖作品。Westlake Impression Brand Image 于 2023 荣获 A' Design Award，与其他出色设计一同在 Design Award - Winners 展示。探索项目详情，发现 Chao Yang 的其他作品，了解 Westlake Impression Brand Image 为何能在众多参赛设计中表现出众。
关于 Westlake Impression
平面、插画与视觉传达设计 Westlake Impression Brand Image 由 Chao Yang Westlake Impression is a brand identity design created for a performing arts company in Hangzhou, China. The performance is staged on a square platform set about ten centimeters below the surface of the West Lake, with the lake itself as the background. The identity follows a decentralized method. No logo is placed at the center of visual recognition. Instead, a system of graphic groups forms the identity together. The square stage and a window for urban cultural promotion are the main visual concepts. The aim is to strengthen brand recognition. Westlake Impression 荣获 A' Design Award 铁奖，这是 A' Design Award & Competition 的一项备受推崇的荣誉。铁奖级别的设计展现出扎实的构思与专业的设计水准，由大型评审团经过公平、合乎伦理、择优且公正无私的学术评审，选入获奖作品并予以发布。评审依据预先制定并公开的评价标准，按照盲审同行评议流程，对提名设计进行投票。
Chao Yang 的更多设计
平面、插画与视觉传达设计 He He Logo 由 Chao Yang
平面、插画与视觉传达设计 类别的更多作品
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平面、插画与视觉传达设计 Gorgeous Frontier Highway City Promotion 由 Zhuang Li
平面、插画与视觉传达设计 Hanzi and Alphabet Type Design 由 Rui Ma
