Bomapp Brand Identity Design

Bomapp Brand Identity Design 由 Taiyoon Lee 创作，是 A' 平面、插画与视觉传达设计奖 的卓越获奖作品。Bomapp Brand Identity Design 于 2020 荣获 A' Design Award 铜奖，与其他卓越设计一同在 Design Award - Winners 展示。探索项目详情，发现 Taiyoon Lee 的其他作品，了解 Bomapp Brand Identity Design 为何能在众多参赛设计中独树一帜。

平面、插画与视觉传达设计 Bomapp Brand Identity Design 由 Taiyoon Lee Bomapp is a brand identity design created for an insurance technology company. The name Bomapp combines boheom, the Korean word for insurance, with the word map. The symbol, the motif graphics and the overall design convey the idea of embrace, which strengthens the brand identity. The logotype includes the letter B, drawn to reflect the golden ratio. The precise geometry is used to express trust and professionalism, the core values of the insurance industry. The logo appears in a single color, blue or white, depending on the background. Bomapp 荣获 A' Design Award 铜奖，这是 A' Design Award & Competition 的一项备受尊重的荣誉。A' Design Award 铜奖 获奖作品将新颖的理念与娴熟的创新融为一体，由大型评审团经过公平、公正、择优且独立客观的学术评审，选为各自类别中富有价值的参赛作品。评审依据预先制定并公开的评价标准，依循盲审同行评议流程，对提名设计进行投票。