Traackr Brand Identity Redesign
Felice Della Gatta
平面設計 Traackr Brand Identity Redesign 作者： Felice Della Gatta Traackr is a brand identity redesign for an influencer marketing software platform. The identity combines soft shapes, bold and accessible typography, and a vibrant color palette to represent people, communities, influence, and data. Four primary colors are used, and each color is linked to a theme: business, people, technology, and passion. Using one color as dominant creates varied compositions while the brand remains recognizable. The work includes a new logo, a brand style guide, print and digital materials, and a website redesign.
A' Design Award 銅獎得獎作品
由Felice Della Gatta創作嘅Traackr Brand Identity Redesign，係A' 平面設計、插畫及視覺傳達設計獎嘅得獎作品。Traackr Brand Identity Redesign喺2021榮獲A' Design Award 銅獎，並同其他卓越設計一齊喺Design Award - Winners展示。深入了解項目細節，發掘Felice Della Gatta嘅其他作品，了解Traackr Brand Identity Redesign嘅設計點樣喺同場作品中盡顯優勢。
關於Traackr
平面設計 Traackr Brand Identity Redesign 作者： Felice Della Gatta Traackr is a brand identity redesign for an influencer marketing software platform. The identity combines soft shapes, bold and accessible typography, and a vibrant color palette to represent people, communities, influence, and data. Four primary colors are used, and each color is linked to a theme: business, people, technology, and passion. Using one color as dominant creates varied compositions while the brand remains recognizable. The work includes a new logo, a brand style guide, print and digital materials, and a website redesign. Traackr榮獲A' Design Award 銅獎，係A' Design Award & Competition一項備受尊重嘅肯定。A' Design Award 銅獎得獎作品將嶄新嘅構思同成熟嘅設計結合，經過公平、恪守道德、擇優同獨立自主嘅學術評審後，由大型評審團選為各自類別嘅富有價值參賽作品；獲提名項目均依據預先訂立並公開嘅評審準則，經由匿名同行評審程序投票評選。
