Sejong Center Rebranding Identity Renewal
Sejong Center
平面設計 Sejong Center Rebranding Identity Renewal 作者： Sejong Center Sejong Center Rebranding is a visual identity design for the Sejong Center for the Performing Arts, a public institution opened in Seoul in 1978. The identity moves away from the usual logo style of Korean public institutions. Hangul, the Korean writing system, serves as the symbol itself, and the letterforms are combined with musical notation drawn from the six pillars of the building. Custom typefaces, stage staff clothing and a printed book extend the identity beyond the logo. The design joins old and recent forms in one system.
A' Design Award 銀獎得獎作品
由Sejong Center創作嘅Sejong Center Rebranding Identity Renewal，係A' 平面設計、插畫及視覺傳達設計獎嘅得獎作品。Sejong Center Rebranding Identity Renewal喺2023榮獲A' Design Award 銀獎，並同其他卓越設計一齊喺Design Award - Winners展示。探索項目詳情，發掘Sejong Center嘅其他作品，了解Sejong Center Rebranding Identity Renewal嘅設計點樣喺同場作品中盡顯優勢。
關於Sejong Center Rebranding
平面設計 Sejong Center Rebranding Identity Renewal 作者： Sejong Center Sejong Center Rebranding is a visual identity design for the Sejong Center for the Performing Arts, a public institution opened in Seoul in 1978. The identity moves away from the usual logo style of Korean public institutions. Hangul, the Korean writing system, serves as the symbol itself, and the letterforms are combined with musical notation drawn from the six pillars of the building. Custom typefaces, stage staff clothing and a printed book extend the identity beyond the logo. The design joins old and recent forms in one system. Sejong Center Rebranding榮獲A' Design Award 銀獎，係A' Design Award & Competition一項卓越嘅肯定。A' Design Award 銀獎得獎設計將創意同專業嘅設計結合，經過公平、秉持公義、擇優同不偏不倚嘅學術評審後，由大型評審團選為各自類別嘅高質素參賽作品；獲提名項目均依據預先訂立並公開嘅評審準則，透過匿名同行評審程序投票評選。
