Yic Barbecue Market Visual Identity
Youjia Gu
平面設計 Yic Barbecue Market Visual Identity 作者： Youjia Gu Yic Barbecue Market is a visual identity created for a barbecue restaurant. The identity is built around the sound of grilling, expressed as Zila, which shapes the brand slogan and the wider copywriting system. A small carnivorous character named Zila beast serves as the brand mascot, with a cute face and an open mouth. Circular forms such as stars and yarn balls suggest planets and space, supporting a barbecue planet theme. Light orange and blue-green tones give the identity a playful and fashionable style. The identity is applied across a 280 square meter interior.
A' Design Award 銅獎得獎作品
由Youjia Gu創作嘅Yic Barbecue Market Visual Identity，係A' 平面設計、插畫及視覺傳達設計獎嘅備受讚譽嘅得獎作品。Yic Barbecue Market Visual Identity喺2020榮獲A' Design Award 銅獎，並同其他卓越設計一齊喺Design Award - Winners展示。深入了解項目細節，發掘Youjia Gu嘅其他作品，了解Yic Barbecue Market Visual Identity嘅設計點樣喺同場作品中展現獨特之處。
關於Yic Barbecue Market
平面設計 Yic Barbecue Market Visual Identity 作者： Youjia Gu Yic Barbecue Market is a visual identity created for a barbecue restaurant. The identity is built around the sound of grilling, expressed as Zila, which shapes the brand slogan and the wider copywriting system. A small carnivorous character named Zila beast serves as the brand mascot, with a cute face and an open mouth. Circular forms such as stars and yarn balls suggest planets and space, supporting a barbecue planet theme. Light orange and blue-green tones give the identity a playful and fashionable style. The identity is applied across a 280 square meter interior. Yic Barbecue Market榮獲A' Design Award 銅獎，係A' Design Award & Competition一項備受尊重嘅肯定。A' Design Award 銅獎得獎作品將嶄新嘅構思同成熟嘅設計結合，經過公平、恪守道德、擇優同不偏不倚嘅學術評審後，由大型評審團選為各自類別嘅值得關注參賽作品；獲提名項目均依據預先訂立並公開嘅評審準則，經由匿名同行評審程序投票評選。
